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Cosmetics market but now has become fierce battle, new entrants company does not cut the back. In addition, there are many individuals who start up small.
In the background, there is a background due to the evolution of the OEM, the supply of small lots has been enabled.
Company, so make OEM order before the number required when there is no need to have a lot of stock, required items are received at any time since.
And once I start selling, it can be said industries and likely to make a stable income, to expand our business from repeat be a product.
Thought to organize a summary of business in such cosmetics industry, the necessary items for a business plan, a sample of business plan. And we sample that has been described herein, an item is roughly what you need, this item, please transcripts of their business plan.
| 1. |
The purpose of the cosmetics brand business
Business is general recognition and spread of anti-aging, we are doing than ever, from the synergy of business and spa, located in the business environment of cosmetics are easier to deploy. From this, the start-up by the original brand to cosmetics in order to differentiate itself from competitors in the market competition has intensified Este.
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| 2. |
Business Concept
The center for 30 generations to 40 generations in the business Este main target, the anti-aging, by developing the basic cosmetics, the cosmetics business and always aim to keep your skin beautifully.
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| 3. |
Market environment
Currently, visitors to the beauty salon visit in our company is around 300 people per month visit cycle is two months has become the average.
Total number of customers are thinking personality 1200, from the amount of per capita use of basic cosmetics, if you earn 100% of the market in one year, are estimated with the scale of 120 million yen. Considered a potential market in the Company acquired 36 million yen of 30% of this.
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| 4. |
Sales method
By Shan Este, centered on the sale is done in counseling. That when the salon visit, as well as give you a sample product, do use, a free trial over the counter, products and promote understanding.
In addition, by continuing to purchase via the website, you will reduce the cost of sales by selling to automate.
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Flow to sales
-To the customer at the DM, DM sending of product information (sheet 1200)
-Visit to the beauty salon customers
-As usual, the beauty treatment
-At the time of counseling, describes the condition of your skin
-Customers are interested, we propose a cosmetics company
-Distribution and the sample product
-Orders, orders from the web
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| 6. |
Balance Analysis
Initials
Original OEM 6000000-cosmetics
Store 400,000 start-up site
Monthly sales target
\ 900,000
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