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To launch a business net shop, or should I write the story of the business plan look like? As an example, write a case here.
Since the introductory sample, this story along actually, those will be fleshed out business plan.
Finishing, and finish with an item such as a single page Powerpoint, will be in the form that saw more flies.
| 1. |
The objective of the project net shop
Start-up will earn a mail order site for single men in their 30s to customers is a net user, which specializes in hobby, commercial sales of 200 million yen a month.
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| 2. |
Business Concept
Mail order site concierge hobby products to enhance the hobby of life of single men in their 30s
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| 3. |
Market environment
Target
- Internet connection time per day of single men in their 30s is about one hour average
-The amount of one month of 30s Hobby single use is about average 60,000 yen
Their
-Have a number for the 30s singles, a hobby products
?-Do not have a distribution corresponding to the Internet shopping
Conflict
-Hobby-many sites that are subdivided into categories
-Many individual transactions in the auction
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| 4. |
Overview mail order site
Content and site
Hobby products, it will be to carry an inventory over the range of most risk. To follow the county in the form of incorporating the mechanism of drop shipping products from this thing, missing in their products, and stocks a wide range of hobby products.
Product Orders and Shipping
By focusing on net order, phone, sending out to outsourcing, human resources save time of acquisition, the cost
Attract
Attract customers is done mainly by listing SEM and SEO.
Done mainly for the long tail keyword SEO, keyword competition in the Big is not performed.
Listing is to be done around the long tail keyword, one click will reduce the cost.
Management and customer
Customer management is easy to find and create an environment for a mechanism to build a database, to access the site on a regular basis, what you want, and promote repeat purchase by Hobby and Merumaga SNS.
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| 5. |
Business flow
Work flow from order to ship
-Order via the Internet, by Teru
-Auto-reply e-mail order confirmation
-After the check stock, delivered to the customer order shipment confirmation e-mail
-Check and deposit to the account given
-Sending thank-mail after payment is confirmed
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| 6. |
Balance Analysis
Initials
\ 200,000 start-up site
Labor costs 500,000 yen
Running
100,000 yen site management
Labor costs 300,000 yen
Product purchases 800,000 yen
Break-even point
・ 1.2 million yen
Monthly sales target
・ 200 million yen
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