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Dogs and cats, accounting for an important position as a member of the family now. Pet starts from purchase, to the graves of pets, you have to create a variety of business opportunities as well as humans.
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Pet sales concept
For the pet, the deeper feelings each year, has steadily anthropomorphic.
For this reason, if you do not respect the same shall be seen as a human pet, entry into the pet business will be difficult. For those who have a pet, since it is the same as family, must be placed in the key concepts in terms of the child, family @
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| 2. |
Market environment
When calculated from the (2004) Family Income and Expenditure Survey of the Ministry of Internal Affairs and Communications, saying the market size of the pet business is a trillion 19.2 billion yen, 5,059 yen pet one hundred million, one hundred million yen selling 1,148 organism, one hundred million yen 2,621 animal hospital, and 83.7 billion yen related services We have.
True size of the market has spread to much, and is spreading entry opportunity. By applying for human services and items for sale, It is also possible to create new business opportunities.
In the current selling pet supplies, cases that are representative of the shopping center primarily to the pet shop, selling pet supplies sales and will be held at the same time living is a large part.
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| 3. |
Commodity sold
Focusing on fashionable pet wear. Items to be sold mainly to enhance the pet fashion.
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| 4. |
Sales method
Net sales and real at the same time expand sales. In net sales, focusing on the customers of the distant, deployed in the amount of products show a lot of assortment, sold real, in order to strengthen ties with customers by the store, close to the parks often walk a pet, dog cafe to expand the store in the center of the community.
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| 5. |
Flow to sales
Assortment of goods selection
Siting study for the store
Funding
Recruitment of sales staff
The rising edge of the net shop
The rising edge of the store
Attract customers plan
Sale
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| 6. |
Balance Analysis(Min 6 months to a year)
Construction cost Internet
Rent
Working capital
Personnel expenses
Utilities and water expenses
Communications expenses
Advertising expenses
Depreciation
Sales
Such as
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